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Asset ProtectionMotivation

Are You Protecting Your Most Valuable Asset?

Kim Erick
July 15, 2024
Are You Protecting Your Most Valuable Asset?

What is your most valuable asset? The answer can go in many directions. Do you think it is your physical assets or intangible assets? What's the one thing you can't replace in your business?

**YOU are the business' most valuable asset.**

A Story of Resilience

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I think of those businesses who were housed in the World Trade Center who are still in business today. One organization in particular was back up and running within 3 days.

Empire Blue Cross Blue Shield was in the north tower. While they did suffer the loss of 9 employees and 2 consultants, over 1900 workers survived September 11, 2001. Physical infrastructure over 480,000 square feet were lost and all the contents therein.

However, within hours they had alternative facilities and computer hardware arrangements. The reason this was possible is they planned for a disaster recovery.

How This Relates to You

YOU are the most important asset along with your employees followed closely by company data!

What can you do to plan for this? 1. **Human Capital** - Could you hire someone else to manage the business temporarily? 2. **Insurance** - Do you have short term disability? Long-term disability? Critical Illness insurance? Life insurance? 3. **Succession Plan** - Could you sell your business? Do you have a family member who could take ownership?

Not sure where to start? Let's meet and talk and get you with other professionals who can help as well.

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